Honda Racing
The fastest
VO in sports.
We took Fred Savage, the voice of Honda, out of the sound booth and put him in an IndyCar with Mario Andretti. Then we had him record his lines. At 175 MPH.
Role
Lead writerAgency
RPASpeed
175 MPHAward
ADDY Bronze 2016, Speed SimulatorFastest VO in SportsSweepstakes film
The brief
Promote Honda’s Fastest Seat in Sports sweepstakes.
The idea
Prove how fast the seat is with the one guy who never leaves his chair. The voice of Honda, reading copy at full speed.
And you can drive
A first of its kind Google Street View experience let people race through their own neighborhood. Or anywhere in the world.
The speed simulator
Speed SimulatorDemo & case study
By the numbers
496,201 entries. 2:57 average engagement.
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